Are you posting on LinkedIn and Twitter at the best time for business?

Thanks to the Internet, you can have customers all over the world. Are you tweeting and posting at the best times to reach your ideal clients? To determine the answer to that question, you need to know
• Who your best prospects are
• Whether your connection will be business to business or business to consumer
• What time zone they live in
• Which social networks, industry forums, and other social media sites they frequent
and also
• What they are searching for
• What has captured their attention in the past
• How specifically you can help them

Armed with these facts and figures, you can craft LinkedIn updates and tweets that will capture the interest of your intended audience.  Next, use the Compendium infographic “What Works For Social Sharing: B2B vs. B2C” to determine best social networking practices for your business.  Finally, use a tool like HootSuite to schedule your posts at the times when they will have the most impact.

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