Google ranking, social search, and your business

Adding your Web site URL to articles, blog posts, directory profiles, forum comments, newsletters, social networking pictures and posts, tweets, and videos can lead people to you and your business. Churning out worthless content just so you can attach a live link to your Web site may drive prospects away.

Jeff Korhan outlines a better approach in his article “3 Ways to Prepare Your Business for Social Search.” Continue to create valuable original content, provide viewers with ways to share, and make it relevant. Try it and see.


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