10 pieces in the content marketing success puzzle

It’s not so puzzling. Failing to plan is like planning to fail—you don’t want to do either. Instead, you want to plan for your content marketing success. Begin your content creation plan with the following:
___ Knowledge of the needs and desires of your ideal customers
___ A desire to engage and share with these prospects and clients
___ Ideas that will interest you and your audience
___ A theme
___ A single topic in your chosen theme
___ A content format that appeals to your target audience
___ Something of value to communicate
___ A rough outline of what you want to write or record
___ A list of places where you will submit, post, or publish your content
___ Willingness to repeat this process frequently and consistently
Although no single piece can guarantee your success with content marketing, each makes your content marketing plan more complete and more likely to succeed.


One Response to 10 pieces in the content marketing success puzzle

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